MARKET RESEARCH
Facts, Strategic Marketing, Overviews.....
Rosie Consulting has been providing Market Research Services to specialist research houses in USA and Europe for 17 years, serving blue chip companies worldwide. Brand awareness, customer satisfaction, and focus groups are just some of the areas we cover. Tailoring our offer to the size of your company.
Specialists in understanding your current customers needs, wants, and frustrations. This is an area often overlooked in favour of researching new markets or new clients. Large or small we are told that 80% of our turnover/profit comes from just 20% of our customers and customer retention is far more cost effective than gaining new custom. Does your marketing strategy reflect this? Global players pay a great deal of attention to this very area of research, should you to be focusing on this area?
Do you really understand your customer base, the divisions within that base, why do they buy from you, will they continue to buy, would they recommend you, have they changed through time, what outside influences drive them to change. So much to understand but knowledge gained in an ad-hoc fashion, without understanding of the purpose or research methodology is worse than no knowledge at all.
Call today and ensure your marketing team can spend their budget wisely based on facts not assumption. Ensure you keep your current clients as well as enticing new ones.
- Customer Satisfaction B:B or B:C
- Brand Awareness
- Focus Groups
- Mystery Shopping for Business
- Staff (Employee/Agents/Franchisee) Surveys
Please complete the form below to arrange a consultation to discuss your needs.
Thank you for your enquiry, it is much appreciated.
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